OUR ETHOS: Sustainability
Every choice you make makes adifference.
The fashion industry is responsible for approximately 10% of global carbon emissions and is one of the largest consumers of water worldwide.
At Mora, we believe in being part of the solution, not the problem. Luxury should feel beautiful and be made responsibly. This is the foundation of how we design, source, and create each piece with intention.
We focus on quality over quantity, natural materials over synthetics, and long-term relationships over fast production. The result is clothing that looks refined, feels exceptional, and
stands for something more.
01 MATERIALS
Natural fibres, chosen with care.
Mora Heritage garments are crafted from certified organic cotton, selected for its breathability, durability, and reduced environmental impact compared to conventional or synthetic fibres.
Organic cotton is grown without harmful pesticides or chemicals, supporting healthier soil and water systems. It is also biodegradable, allowing garments to return to the earth at the end of their life cycle, unlike synthetic fibres, which can take centuries to decompose.
We prioritise natural fibres for their performance, comfort, and longevity, ensuring each piece feels as amazing on the first wear as it does on the hundredth.
02 SUPPLY CHAIN
Honouring craftsmanship through ethical collaboration.
Our signature hand block printing is produced by skilled artisans using traditional techniques passed down through generations.
We work closely with our manufacturing partners to ensure fair working conditions, respectful labour practices, and safe production environments. These relationships are built on transparency, long term collaboration, and mutual respect for the craft.
Each Mora piece reflects the time, skill, and heritage behind its creation, preserving artisanal methods while supporting the communities who uphold them.
03 ENVIRONMENT
Designed for longevity. Produced in limited quantities.
Mora Heritage operates on a small, intentional drop model. By producing limited collections, we minimise overproduction and reduce unnecessary waste.
Our designs prioritise timeless silhouettes and high-quality construction, encouraging long-term wear rather than seasonal disposal.
Packaging is biodegradable and recyclable, reducing the environmental impact beyond the garment itself.
Through considered production and responsible sourcing, we aim to create fewer pieces, made better.
